Don't judge a product by its price tag

Some brands are able to inspire us and help us innovate and start businesses such  as Apple products or even Samsung. Sometimes local companies in your city are innovating or inspirational enough to expose you to something different. 

But there are also brands that simply push a genius marketing effort into suckering you out of our hard earned cash. infomercials are the biggest and most obvious of them all! most of us can recognize an infomercial brand but their products aren't always great quality, and most of the time they don't actually work as they are presented in the show. 

be careful out there when deciding what brands to trust and invest your purchasing power into... There are companies actually trying to offer a great product accessible to most and so we shouldn't judge a product by its price tag the same way we shouldn't judge a book by its cover. 

Humberto Valle 

unthink.me 

What is not Company Culture

I consulted a startup in Texas and was surprised to see that after acquiring a substantial investment for their technology, the CEO of this young company had decided to splurge on his employees’ behalf. He added a cereal bar, pool table, arcade and drinks fountains among other cool little perks around the office. David was giving me a tour of his small empire and explaining to me how important building a great company culture was and how the future of his product line depended on how his team developed a relationship of almost an extended family and so he figured creating a fun environment to work or take breaks in was the way to go to ease the way onto this company’s culture. David also mentioned how he had eliminated a time management tool so no one had to clock in or out or show production through the hours as long as the company was still producing and maintaining quality. - Everyone is free to do what they want? I asked and to my surprise he said “Yes”.

So, this leads me to today’s blog post, and hope I can describe what a company culture is not. Here is a short list of NOTS:

• Once a year holiday party
• Lack of leadership
• Lack of Time Sheet managements
• A beer fridge
• A media room or snack bar
• Nerf gun fights
• Profit sharing
• Karaoke nights
• Sleep areas
• Breakfast cereal bars
• Bean bag chairs
• Catered lunches
• Cruises with your co-workers
• Releasing a culture book

Below is a picture of InfusionSoft, one of my favorite culture based companies. Although they have perks like sleeping area and cereal bar, they have managed to create an employee protected culture that promotes innovation and leadership. 

unthink.me