Tuesday, March 31, 2015

Marketing for Startup Crowdfunding Campaign

What is one area of marketing would you focus on? #quicktip

Crowdfund Marketing #unthink

Forget about SEO.

#SEO is just a temporary improvement to your search rankings. Not worth your effort right now specially if you have to pay. If you can get it for free, take it as long as it doesn't distract you with "useless busy" work.

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Focus on the emails.

This has huge upside potential!!

Ask your subscribers for a share, if possible incorporate twitter/facebook/etc right onto the email body.

Share a video touting your new service and goal.

Make the emails short and sweet to increase your chances of actually being read.

Emails ensure that you haven't forgotten about them while not spamming them prior to launch.

Once you have a video stream scheduled on Meerkat, use email to promote it through email as well as all your other social networks.

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Embrace Video Marketing.

A video is a powerful tool that automatically enables you to connect with those who share your interests and can make people find you simply because they like you.

Leverage the power and newly harnessed interest of Periscope or Meerkat of both and announce(schedule) through Twitter a video pitch of what you trying to do. This will get you potential viral spread if you ask your viewers to use a hashtag or to simply tweet your live streaming.

Once you have viewers, ask them to retweet to get you more viewers, as well as help expose the idea and campaign.

Leverage Crowdfunding.

Having already made a video, use that towards a campaign so that others can not only learn about your but share and support your cause. Concoct cool giveaways and other sorts of gratitude to all those who share or take out their wallets for you.

Humberto Valle f t

{I'm on a mission to help millions!}

www.unthink.me
www.arizonawebstudio.com
https://clarity.fm/humbertovalle

Tuesday, March 24, 2015

What is Unthink and How Does it Work?

Unthink

We once believed that job provided with endless opportunities and resources, where the term “job security” was rarely questioned. Today that is a thing of the past, and in order to preserve our legacy for our future and for future generations we must change today by doing different things and creating opportunities for ourselves rather than continue sacrificing your energy for others who can and will most likely eventually easily replace you. Our life is filled with dangers, some of those dangers include not taking risks, this is the out most serious danger in our lives. By Unthinking you help pave a better future for yourself and those around you.

What Is Unthink and How Does it Work?

Unthink is a term defining the undoing of knowledge and preconceived ideas from society as a whole. All entrepreneurs and weirdoes are able to unthink and just do, they do what makes them happy and even if doing so singles them out. In fact, approximately 74% of those who unthink do so to stand out either for professional or personal development. Unthink Strategy is a program formulated to inspire you and guide you through self-discovery so that you can accomplish what you wish out of pure Unthinked Labor, which is the product of artistry and emotional labor.

You're not a Growth Strategist if...

...You think creating a blog will solve your problem of needing users or visitors right away.

Creating decent blog content is difficult, gaining traction much more. A blog's requirement to grow an audience is that same of which you are trying to solve for your business' website. It will take time, growth hacking, and a lot of effort on it own.

Avoid creating a blog for your growth hacking strategy.

If you want to learn more click here. I have learned a lot from these guys.

Thanks for reading,

My name is Humberto Valle, I'm a business coach and marketer. You can visit me at www.Unthink.Me

Advertise an Unfinished App with Growth Strategy

As asked on my Clarity.fm

If you're asking yourself, "How

do I get investors for my

mobile App idea?" plz read on

What you are asking is how do I grow hack my way into acquiring investment before my app is actually naturally successful?

Well, here are some things to consider:
1. Growth Hacking is not traditional marketing, and you don't have to be a computer scientist or programmer to hack your way into users.

2. You live in a world of social klout, if you lack a community you stand no chance. (see below for klout)

3. Apps must (specially iOS) must be very well developed, otherwise the users themselves will filter you out.

4. Apps must be relevant if you want to succeed. You've have probably seen this, a lot of paid apps go for free for a while when their sales begin to stall or never actually make any pay back to the developers. Free is an easy way to get users and thus paid advertisements or in app purchases (if they are good enough to keep)

So here is the truth!
Most investors will laugh in your face if you show up asking for money with only an idea! Some do however, consider you depending on your social klout, learn about growth hacking and consider growing your social relevance before the completion of the app. *try a kickstarter campaign for example*

As mentioned by Ryan Holiday, a blogger friend of his got investment for a book idea with the use of a screenshot of his followers' requests for a particular topic... he decided to write a book and through his community market it - the investor bought into.

My fav iOS dev team: www.OrangeMediaStudio.com

Moving on, an often unspoken rule in networking is that you don't ask for favors as soon as you meet someone. YOU JUST DON'T. Make friends in the right places, build good professional relationships, get them as mentors and through time as they see you work and help guide you they themselves begin to entertain the idea of investing in you if your project is up their alley... If you wait when you finally ask, your chances will be much better.

Get yourself a team, find a developer to mentor you and help you improve as you learn. Most new entrepreneurs think that their product at launch is their "final-good enough for a while- product" and is not! Complete opposite, you must realize that your initial launch is nothing more than the 1st iteration of the many to come if you want your community of users to stick with you and share their experiences with others as you help them and improve their lives by listening to their suggestions and issues with your app. If you have a developer this will become easier in the long run as well as tell an investor that you are capable of being a leader, even if is of 1.