Hiring A Marketing Agency. What You Should Know and What Unthink Digital Marketing Offers To Your Small Business.

We work on monthly or 1 time basis

Unthink offers the most comprehensive search engine optimization. We apply only the best and most accepted Search Engine Optimization practices to help our clients’ websites increase in relevance, visitor traffic, and conversion.

We know that is not about just tricking people to stop by, but is more about us constructing an online presence that brings value to potential customer searches and by knowing what they are searching can increase visitors, increase the time spent in a website and ultimately generate more leads or sales.

• We don’t provide services to companies looking to simply build links that ‘point’ back to a website.
• We don’t create temporary fake linked accounts.
• We don’t spam or wholesale comments on blogs with embedded links.

Our SEO service is not intended to reach a page ranking on Google for example, we improve your entire content to avoid Google issues and SEO penalties. This approach is not sustainable for business owners, and is intended more to consistently generate long term payment for SEO experts from the need to ‘refresh’ this work to maintain a certain page ranking. Instead, our service is meant to help businesses expose their content sustainably, like an investment — over time the more we build, optimize, and deploy the traffic will increase from many channels not just a ‘Google search’. Our Search Engine Optimization is done with an inbound marketing approach.

SEO Services Provided To Our Clients

1. Internal — Back End — Website Optimization

• Competitor assignation and research
• Internal back end website code structure optimization
• In page structure: headings, subs, images, etc.
• Restructuring internal links to create a ‘path’ for engine crawlers to follow
• Website metagging, keyword optimization
• Enable/Create custom URLs
• Create/Write content for website blogs
• Create content for FAQ with links
• Use Schema Markup
• Add/Improve keywords to page descriptions and titles
• Connect and or share content through Google+ accounts
• Check & Improve 404 page
• Meta Robot Tag
• Alternate Descriptions and Link Tagging
• Work on website speed load times
• General content optimization/management
• Design improvement/consultation to increase visitor time in page (bounce rate)
• Change copy used within website pages to increase Bounce Rate
• If possible, write white papers with tagging for blog and website pages.
• Sitemap (xml) creation + Google Submission
• Mobile website optimization, geolocation, and usability such as clickable phone numbers and emails
• Eliminating jargon and keyword stuffing

2. Unthink Social Media SEO

• Some social accounts are NoFollow — we don’t waste time on those for SEO only clients
• Social Media optimization such as LinkedIn, Twitter, Pinterest, Google+
• We create local listing for businesses (70–90 local indexes average per city/region)
• Share original blog content through accounts with specific website URLs
• Schedule posts on timely basis based on computer suggestions and algorithms — Hubspot & CrowdFire
• NAP consistency check and fix
• Local Backlinks
• Social media management with images, stories and URLs
• Youtube video optimization
• Blog hosting and cross promoting
• Network content paid distribution

3. Unthink Blogging SEO Services

• Content creation and distribution
• Keyword optimization for existing content
• Backlinking
• Cross promoting with other content creators
• Yahoo Answers
• Redditt/Rediff Answer
• Classified Ad posting
• Press Releases
• Forum Posting
• Article Submission
• Google group discussion

Request A Free SEO Analysis From Unthink Marketing Experts. Let’s get you more visits and more sales!

VISIT WWW.UNTHNK.ME

HOW DO I GROW WEBSITE TRAFFIC FOR MY SOFTWARE COMPANY AND DO I VALIDATE THE CHANNELS OR CREATE THE LANDING PAGE FOR TRAFFIC FIRST?

As you know, I am global consultant, I keep things humble! Lol. But is the truth, in my blog I like to share questions that others have asked and I have answered. Below I provided a follow up answer to the question --->

HOW DO I GROW WEBSITE TRAFFIC FOR MY SOFTWARE COMPANY AND DO I VALIDATE THE CHANNELS OR CREATE THE LANDING PAGE FOR TRAFFIC FIRST?


Here is my answer
My name is Humberto Valle, I run a marketing agency and have helped many startups and entrepreneurs go from idea to millions in revenue for about 10 years now. My education is in engineering, art, and business and masters in business.

With that said, I specialize in marketing service based businesses and software -intangible value driven companies. Your situation is very common and to an expert what this says is that you are still figuring out who your target customer truly is. You might have sales and organic flow but it would be my expert guess that you haven't done your homework on them yet. No biggie though - what you need to do is conduct your research on patterns from your existing clients based on buying cycle, industry use, specific needs for that final buy decision, did you have to negotiate with them, educate them? - develop a buyer persona and get into the right mindset, once you have that buyer persona well researched and your mindset is based off facts rather than assumptions you can then easily create landing pages and call to actions that will have the highest possible conversion rates (obviously a/b testing them) you should be able to avoid jargon and speak in their language and offer things of interest to them. Regardless whether you are looking to grow for a recruiting software platform or custom on-boarding software or management system you need to keep things simple so, once you know how to talk to your customers in their language, address their FUD (fears, uncertainties, doubts) the channels don't really matter.

This is basic inbound marketing - the work and time go into developing a proper content strategy around the consumer, user and the value proposition in english terms. Have content for each phase of the buying cycle - awareness, consideration, and decision. For expert advice on how to increase website traffic for software products and or help with your ongoing marketing service, send me a direct message.

Humberto Valle 
Unthink Digital Marketing Founder & CEO
El Paso, Texas & Avondale, Arizona
www.unthink.me
623-398-9331